Instead of Selecting Mass Market as Target Market Segment , When Market targets specific segment , it is called Niche Marketing.
e.g. Restaurants offering all food are example of Mass Marketing. White PIzza Hut has targeted Pizaa Market out of thousands of food products. It is called Niche Marketing
Here are some Free Niche Marketing PPT for download.
Microsoft Power Point PPT on Niche Markets
Microsoft Power Point PPT on Evaluating Niche Marketing Opportunities
Microsoft Power Point PPT on MARKET NICHE development
Marketing Your Niche PPT
Niche ‘v’ Mass Marketing PPT
Finding Your Niche PPT
Niche & Specialty Media Markets PPT
More PPTs :-
Download Mumbai Dabbawala PPT
Download PPT on Indian Economy
Download Retail Marketing PPT